Tuesday, June 24, 2008

US internet users watching 11 billion web videos a month !!!

According to comScore's latest figures, 134 million US internet users watched a total of more than 11 billion videos during April this year. That's an average of 81 videos each. More stats: 71% of the total US internet audience viewed online video, the average viewer watched 228 minutes of it during the month, and 18-34 year-olds are the heaviest viewers. YouTube accounted for a whopping 4.1 billion video views, while MySpace snagged 481 million.

With this kind of shift to the web we expect to see video downloads to increase rapidly with all forms of mobile devices and carriers. We have been steadily growing our digital catalogue now for the past 3 years and will be expanding into film and short films.

So whats this all mean ?
To me this is just the start of the total emersive technology evolution with all content now being driven to your handset and desk top PC.

Think about it for a moment and ask yourself how much time to you spend at the keyboard. Well for myself I spend over 60 + hours staring at a screen and then on the weekends I may end up spending another 10 hours staring at a flat screen TV or go to cinema.

No matter which way you look at it the market will move to snack content and video on demand. For Blue Vault Digital it is all about making the delivery of the content super easy for our customers.

Thanks for reading my Blog

Damien